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Sales Funneling – How to Acquire Initial Customers

Outcome:
- Develop a basic sales plan outlining target audience, prospecting strategies, and key metrics to track progress.
- Conduct role-playing exercises to practice sales conversations and refine communication techniques.
Trainer:
Arif Lakhani is a seasoned entrepreneur with over 25 years of global experience in finance, tech, hospitality, and entertainment. He began his journey with ELECTRO in 1995, scaling it from a small team to a nationwide IT leader in Pakistan. His Canadian company remains a global player in recycled IT equipment across four continents.
Currently, he is the Co-Founder of Qist Bazaar, a Buy Now, Pay Later platform for underserved communities in Pakistan. He also serves as General Partner at K3 Diversity Fund, a California-based VC firm with over 125 global investments, including 14 in Pakistan.