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Go – to – Marketing Strategies

Outcome:
- Develop a preliminary GTM plan for their business, outlining target channels, marketing tactics, and launch timeline.
- Participate in a case study analysis of a successful GTM strategy implemented by a comparable startup.
Trainer:
Growth Marketer | Data Driven | People’s Person | Optimization Consultant | Creative Powerhouse | Brand Specialist
Business savvy, accomplished marketing leader with 14+ years of experience in developing & deploying result driven marketing strategies for Pakistan’s top brands across multiple categories and media. Exceptional interpersonal skills dedicated and adaptive collaborator with analytical, creative problem-solving and leadership skills to work effectively across all levels of an organization including C-Suite and Board. Thrives in diverse, deadline-driven, fast paced environments while pushing creative limits and achieving company goals and objectives. Proven professional with extensive experience in sales, product development, brand management, performance marketing, customer value & lifecycle management and the use of analytics to drive sales and conversions