Calendar of Events

Latest Past Events

Go – to – Marketing Strategies

NIC Karachi

Outcome: Develop a preliminary GTM plan for their business, outlining target channels, marketing tactics, and launch timeline. Participate in a case study analysis of a successful GTM strategy implemented by a comparable startup. Trainer: Growth Marketer | Data Driven | People’s Person | Optimization Consultant | Creative Powerhouse | Brand Specialist Business savvy, accomplished marketing […]

Customer Discovery: Market Validation and Segmentation (TAM, PAM, SAM, SOM)

NIC Karachi

Outcome: Develop a preliminary market research plan for their chosen business idea. Conduct a mock customer interview and analyze the gathered information. Develop a detailed market research report outlining target market, competition, and key market insights. Create a market segmentation framework and customer persona profile. Trainer: Passionate about democratizing personal finance in Pakistan, I am […]

Startup Lean Canvas Model

NIC Karachi

Outcome: Articulate the problem their business solves and segment their target audience. Craft a unique value proposition and design an effective solution. Map out distribution channels, define revenue streams, and optimize cost structures. Identify their unfair advantage to establish a competitive edge." Trainer: As the Founder of Raptr Games, he combines his passion for gaming […]